We’re Making Changes.
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We’re Making Big Changes
This is going to be a big change for us in the way we produce and sell our products. There are lots of reasons why we’ve decided to make significant changes to our brand. We really want to push our ethos in each and every item we design and make.
Our brand and what we stand for.
One of the first things to say is that we really dislike the notion of fast fashion. We think it’s really important to not over produce products in such a way that the quality of each item is lost. Instead of placing the emphasis on how quickly and how much is made, we want to slow down and emphasise the design and making process. So much consumer goods end up in landfill because, either a product is made cheaply and badly, or we simply want the next big fad. We don’t want to be a part of that process, hence our new approach.
We also want to reflect the craftspersonship of our designs by making our products less ubiquitous and more exclusive, especially for those who appreciate simple and well made items that have design at their heart.
There’s so much more we can say, but for now we’re making changes steadily. When finalised we’ll explain all in greater detail.
You might have noticed some changes already, but just in case you missed it, we’ve now archived most of our products as they, (for the time being), are no longer in stock. Small items, such as cotton straps, connectors and small leather goods will remain in stock throughout the year.
We really hope that you will like the changes we’re making and that you’ll come on this exciting adventure with us.
Here’s to a more sustainable and long lasting future.